Philosophy

 Here is a picture of one of our cats, Soju. We do not test our products on Soju and other animals.

 Here is a picture of one of our cats, Soju. We do not test our products on Soju and other animals.

After spending hundreds of dollars on commercial, lab-produced skincare and beauty products, we realised that all the chemicals and preservatives we slather daily on our faces worsened our skin’s condition and increased its sensitivity.

We were inspired by the Swedish concept of ‘Lagom’, which roughly translates to ‘just enough’. Hence, we (Husband and Wife) founded L A G O M Botanicals Singapore. We believe in having total control over our personal routines, and knowing exactly what we put on ourselves. In addition, we want to remove preservatives in our products as much as possible or switch to naturally-derived ones. However, after much research, we also believe that some preservatives must be added, if not the ingredients can only last for a couple of weeks. After speaking to our friend @un.masque, we decided to embark on our own DIY journey, and ensure that more care goes into our well-being. 

One of the principles of lagom is sustainability, hence all materials that we use are recyclable or reusable. Our Earth is polluted enough, so we want to care for it in our own way. Every product is thus lovingly handcrafted in small batches and sold in small packaging. In essence, just enough.

If you have any queries about anything related to our website, or just the concept of lagom in general, feel free to contact us using the form below.

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